Sanela Diana Jenkins, born in 1973 in Sarajevo, Bosnia and Herzegovina, is an inspiring entrepreneur and philanthropist. Her life’s path led her from the hardships of war in her home country to success and prominence in California, where she currently resides. Let’s delve into the life and achievements of this remarkable individual.
Sanela Diana Jenkins was born into a middle-class family in Sarajevo. Her father was an economist, and her mother worked as a bookkeeper. She grew up in the concrete-block apartments that were typical during the communist era in Yugoslavia. Diana pursued her studies in economics at the University of Sarajevo, but her education was disrupted when war erupted in her country. Forced to leave due to the conflict, she spent over a year as a refugee in Croatia before eventually finding refuge in London.
In London, Diana Jenkins made the most of her opportunities, earning a degree in computer science and economics from City University. She acquired the swimwear brand Melissa Odabash and went on to become the president and CEO of Neuro, a functional beverage company based in Sherman Oaks, California, which she founded in 2009. Additionally, Diana ventured into the entertainment industry with D Empire Entertainment, a full-service music label representing talented artists.
In 1999, Diana Jenkins married Roger Jenkins, a prominent executive at Barclays Bank. Unfortunately, their marriage ended after two years. They first met at the Barbican gym while Roger was living there during his time with Barclays. Despite the end of their marriage, Diana remained resilient and focused on her professional endeavors.
Throughout her career, Diana Jenkins has not only achieved financial success but has also been deeply involved in philanthropy. She has utilized her wealth and influence to make a positive impact on various humanitarian causes, especially in her home country, Bosnia and Herzegovina. Her philanthropic work has touched the lives of many, providing support and resources to those in need.
In addition to her business pursuits, Diana Jenkins explored the world of entertainment and joined the cast of “The Real Housewives of Beverly Hills” for the twelfth season. Her appearance on the show further added to her public image and popularity.
Diana Jenkins’ Net Worth
As of now, Diana Jenkins has amassed an impressive net worth of $300 million, a testament to her successful entrepreneurial ventures.
Conclusion
Sanela Diana Jenkins’ life journey is a tale of perseverance, resilience, and a commitment to giving back. From her humble beginnings in war-torn Bosnia and Herzegovina to becoming a thriving entrepreneur and philanthropist in California, she has shown the world the power of determination and the impact one person can make. Through her philanthropic efforts, she continues to be an agent of positive change, inspiring others to follow their dreams and make a difference in the world. You can follow her on Instagram (@sdjneuro) and Twitter (@sdjneuro) to stay updated on her endeavours.
FAQs
Who is Diana Jenkins?
Diana Jenkins is a Bosnian-born entrepreneur, philanthropist, and reality television personality best known for her appearance on The Real Housewives of Beverly Hills. She was born as Sanela Dijana Ćatić in Sarajevo, Bosnia and Herzegovina. Fleeing the Bosnian War in the 1990s, she resettled in London where she studied at City University. Diana later moved to the United States and built a successful business empire.
What is Diana Jenkins famous for?
Diana Jenkins gained widespread attention for her appearance on Season 12 of The Real Housewives of Beverly Hills. However, her fame extends beyond reality TV. She is also recognized for her philanthropy, particularly in human rights advocacy, and for founding multiple business ventures including the health drink company Neuro.
How did Diana Jenkins make her money?
Diana Jenkins amassed her wealth through a combination of smart business ventures and a high-profile divorce settlement. She founded the Neuro beverage company and has invested in various businesses over the years. Additionally, her divorce from British banker Roger Jenkins reportedly awarded her a substantial financial settlement, significantly boosting her net worth.
What is Diana Jenkins’ net worth in 2025?
As of 2025, Diana Jenkins’ net worth is estimated to be around $300 million. Her wealth stems from her entrepreneurial ventures, brand endorsements, and previous financial settlements, making her one of the wealthiest figures to appear on The Real Housewives franchise.
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